Monday, August 10, 2009

Pepsi, Coke and their strategic manuevers


PepsiCo Inc. (NYSE:PEP) made news this week with its $7.8 billion cash-and-stock deal to consolidate its two largest bottling companies, marking an end to the drawn-out price battle with its bottlers.

The deal caps an interesting several months for Pepsi, as well as rival Coca-Cola Co. (NYSE:KO), whose bid for China Huiyuan Juice Group Ltd. was rejected by the Chinese government earlier this year.

With the sector bubbling with activity, it seemed a good time to point readers to our Bottlers: Pepsi, Coke and more Dealwatch, an online feature that aggregates all of The Deal's reporting on the topic.

Follow the entire story of PepsiCo and Coca-Cola's long and complicated relationship with their distribution channels and each other, legal battles as well as strategic highlights. - Sara Behunek

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